The Consumer Is Weakening

The Consumer Is Weakening

We do not subscribe to the premise that the consumer is not weakening. If PCE were adjusted for the true cost of price inflation, total real spend would be down year-over-year. We believe that unit sales are down year-over-year across most categories and that “growth” in consumer spending is a function of unit price increases.

  • Housing is softening (HERE);
  • Credit is more expensive (HERE);
  • Equity indices (S&P, NASDAQ, Russell 2000), are down double-digit percentages year-to-date (HERE);
  • Food prices continue to rise. Real world food price inflation is higher than the reported CPI figures for food-related categories. We estimate 40% year-over-year price increases for both the “Food at home” and “Food away from home” CPI categories;
  • Household debt continues to increase (HERE).