Meta Platforms (META) would provide the UFC an on-ramp to the metaverse. The UFC would provide META with valuable global content that could both serve as grist for META's virtual reality mill and provide META with a competitive edge in the content wars versus TikTok, Apple (AAPL), Amazon/Prime Video/Twitch (AMZN), Apple (AAPL), Google/YouTube (GOOG), Microsoft/Xbox … Continue reading META & The UFC?
Meta Platforms (META), has serious challenges in front of it: Apple's permission-based Ad tracking has hit META and other iOS app developers hard. Apple's iOS change is the primary reason why META's average price per Ad dropped 14% in the June quarter. This reality is not going away and META would be smart to find … Continue reading The Metaverse Is The Least of META’s Problems
Apple's (ticker: AAPL), advertising revenue playbook may look something like this two-step plan: 1.) Provide Apple customers with the ability to turn off targeted advertising via their iPhones (Apple's ATT initiative HERE); 2.) Once the competition (Meta Platforms, Snap, Google and others), has been dealt a significant advertising revenue blow, subsequently insert Apple targeted ads … Continue reading Apple’s Ad Business Is About To Get Bigger
What is the logic to suggest that a "short & shallow" recession is likely? Isn't it more likely things will get worse before they get better? The U.S., Europe and China are experiencing economic slowdowns. The U.S. is in a recession if you believe the Atlanta Fed (GDPNow for Q2 2022 is -1.6%. See GDPNow … Continue reading A Short & Shallow Recession?
Amazon (ticker: AMZN), announced that it plans to acquire healthcare provider One Medical (ticker: ONEM), for approximately $3.9 billion. Some of the analysis we have seen misses the big picture. One Medical has approximately 180 clinics: Amazon could incorporate additional clinics into its Whole Foods and Amazon Fresh locations, thereby growing the number of consumer … Continue reading Amazon’s One Medical Acquisition – Analysts Are Missing The Boat
Pinterest has a new CEO. Google needs to simplify its Payments strategy. The two are related. On June 4th we wrote (article HERE), that Google's Payments strategy is confusing given the company's three-pronged approach to consumer-facing payment apps - Google Pay, G-Pay and Google Wallet. Much of our surprise was due to the fact that … Continue reading What Does Pinterest’s New CEO Mean for Google?
Apple Wallet differentiates vs. other mobile wallets via its state ID and TSA efforts. Yesterday Apple announced that it is working with several states which will roll out the ability for state residents to add their driver’s license or state ID to Wallet on their iPhones and Apple Watches. With digital credit cards and the … Continue reading Apple Continues To Invest In Wallet
To date approximately 90% of TEK2day content has been free to readers. That will change on September 1st when the majority of our content will move to "premium" status including 100% of our long-form content. Certain of our articles - those of the single paragraph nature - will remain free to readers. Premium TEK2day articles … Continue reading Nothing’s For Free
The EU appears to have punctured Apple's 30% App Store fee structure. What if the United States and other countries were to follow suit? Below we estimate Apple's App Store revenue paid to third-party app developers in 2020 at $45.0 billion. This figure represents 70% of the total gross amount of $64.3 billion. The $64.3 … Continue reading Apple’s App Store Revenue Haircut
Both Facebook (Facebook Blue and Instagram) and Twitter have an enormous Bot problem. Fake user accounts are included in active user counts and therefore contribute to Ad rates. Facebook said it took down 1.3 billion fake accounts October-December which is not to say it removed every last fake account or even a majority of them. … Continue reading The Facebook and Twitter Ad Scam